Propaganda

The “wallpaper effect” is a phenomenon in media, propaganda, and disinformation where individuals become influenced or even indoctrinated by being continuously exposed to a particular set of ideas, perspectives, or ideologies. This effect is akin to wallpaper in a room, which, though initially noticeable, becomes part of the unnoticed background over time.

The wallpaper effect plays a significant role in shaping public opinion and individual beliefs, often without the conscious awareness of the individuals affected.

Origins and mechanisms

The term “wallpaper effect” stems from the idea that constant exposure to a specific type of media or messaging can subconsciously influence an individual’s perception and beliefs, similar to how wallpaper in a room becomes a subtle but constant presence. This effect is potentiated by the human tendency to seek information that aligns with existing beliefs, known as confirmation bias. It leads to a situation where diverse viewpoints are overlooked, and a singular perspective dominates an individual’s information landscape.

The wallpaper effect, by DALL-E 3

Media and information bubbles

In the context of media, the wallpaper effect is exacerbated by the formation of information bubbles or echo chambers. These are environments where a person is exposed only to opinions and information that reinforce their existing beliefs.

The rise of digital media and personalized content algorithms has intensified this effect, as users often receive news and information tailored to their preferences, further entrenching their existing viewpoints. Even more insidiously, social media platforms tend to earn higher profits when they fill users’ feeds with ideological perspectives they already agree with. Even more profitable is the process of tilting them towards more extreme versions of those beliefs — a practice that in other contexts we call “radicalization.”

Role in propaganda and disinformation

The wallpaper effect is a critical tool in propaganda and disinformation campaigns. By consistently presenting a specific narrative or viewpoint, these campaigns can subtly alter the perceptions and beliefs of the target audience. Over time, the repeated exposure to these biased or false narratives becomes a backdrop to the individual’s understanding of events, issues, or groups, often leading to misconceptions or unwarranted biases.

Psychological impact

The psychological impact of the wallpaper effect is profound. It can lead to a narrowing of perspective, where individuals become less open to new information or alternative viewpoints. This effect can foster polarized communities and hyper partisan politics, where dialogue and understanding between differing viewpoints become increasingly difficult.

Case studies and examples

Historically, authoritarian regimes have used the wallpaper effect to control public opinion and suppress dissent. By monopolizing the media landscape and continuously broadcasting their propaganda, these regimes effectively shaped the public’s perception of reality.

In contemporary times, this effect is also seen in democracies, where partisan news outlets or social media algorithms create a similar, though more fragmented, landscape of information bubbles.

Counteracting the wallpaper effect

Counteracting the wallpaper effect involves a multifaceted approach. Media literacy education is crucial, as it empowers individuals to critically analyze and understand the sources and content of information they consume.

Encouraging exposure to a wide range of viewpoints and promoting critical thinking skills are also essential strategies. Additionally, reforms in digital media algorithms to promote diverse viewpoints and reduce the creation of echo chambers can help mitigate this effect.

Implications for democracy and society

The wallpaper effect has significant implications for democracy and society. It can lead to a polarized public, where consensus and compromise become challenging to achieve. The narrowing of perspective and entrenchment of beliefs can undermine democratic discourse, leading to increased societal divisions and decreased trust in media and institutions.

The wallpaper effect is a critical phenomenon that shapes public opinion and belief systems. Its influence is subtle yet profound, as constant exposure to a specific set of ideas can subconsciously mold an individual’s worldview. Understanding and addressing this effect is essential in promoting a healthy, informed, and open society. Efforts to enhance media literacy, promote diverse viewpoints, and reform digital media practices are key to mitigating the wallpaper effect and fostering a more informed and less polarized public.

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Election denialism, the refusal to accept credible election outcomes, has significantly impacted U.S. history, especially in recent years. This phenomenon is not entirely new; election denial has roots that stretch back through various periods of American history. However, its prevalence and intensity have surged in the contemporary digital and political landscape, influencing public trust, political discourse, and the very fabric of democracy.

Historical context

Historically, disputes over election outcomes are as old as the U.S. electoral system itself. For instance, the fiercely contested 1800 election between Thomas Jefferson and John Adams resulted in a constitutional amendment (the 12th Amendment) to prevent similar confusion in the future. The 1876 election between Rutherford B. Hayes and Samuel J. Tilden was resolved through the Compromise of 1877, which effectively ended Reconstruction and had profound effects on the Southern United States.

Yet these instances, while contentious, were resolved within the framework of existing legal and political mechanisms, without denying the legitimacy of the electoral process itself. Over time, claims of election fraud would come to be levied against the electoral and political system itself — with dangerous implications for the peaceful transfer of power upon which democracy rests.

Voting box in an election, by Midjourney

The 21st century and digital influence

Fast forward to the 21st century, and election denialism has taken on new dimensions, fueled by the rapid dissemination of disinformation (and misinformation) through digital media and a polarized political climate. The 2000 Presidential election, with its razor-thin margins and weeks of legal battles over Florida’s vote count, tested the country’s faith in the electoral process.

Although the Supreme Court‘s decision in Bush v. Gore was deeply controversial, Al Gore’s concession helped to maintain the American tradition of peaceful transitions of power.

The 2020 Election: A flashpoint

The 2020 election, marked by the COVID-19 pandemic and an unprecedented number of mail-in ballots, became a flashpoint for election denialism. Claims of widespread voter fraud and electoral malfeasance were propagated at the highest levels of government, despite a lack of evidence substantiated by multiple recounts, audits, and legal proceedings across several states.

The refusal to concede by President Trump and the storming of the U.S. Capitol on January 6, 2021, marked a watershed moment in U.S. history, where election denialism moved from the fringes to the center of political discourse, challenging the norms of democratic transition. Widely referred to as The Big Lie, the baseless claims of election fraud that persist in the right-wing to this day are considered themselves to be a form of election fraud by justice officials, legal analysts, and a host of concerned citizens worried about ongoing attempts to overthrow democracy in the United States.

Implications, public trust, and voter suppression

The implications of this recent surge in election denialism are far-reaching. It has eroded public trust in the electoral system, with polls indicating a significant portion of the American populace doubting the legitimacy of election results. This skepticism is not limited to the national level but has trickled down to local elections, with election officials facing threats and harassment. The spread of misinformation, propaganda, and conspiracy theories about electoral processes and outcomes has become a tool for political mobilization, often exacerbating divisions within the American society.

Moreover, election denialism has prompted legislative responses at the state level, with numerous bills introduced to restrict voting access in the name of election security. These measures have sparked debates about voter suppression and the balance between securing elections and ensuring broad electoral participation. The challenge lies in addressing legitimate concerns about election integrity while avoiding the disenfranchisement of eligible voters.

Calls for reform and strengthening democracy

In response to these challenges, there have been calls for reforms to strengthen the resilience of the U.S. electoral system. These include measures to enhance the security and transparency of the voting process, improve the accuracy of voter rolls, and counter misinformation about elections. There’s also a growing emphasis on civic education to foster a more informed electorate capable of critically evaluating electoral information.

The rise of election denialism in recent years highlights the fragility of democratic norms and the crucial role of trust in the electoral process. While disputes over election outcomes are not new, the scale and impact of recent episodes pose unique challenges to American democracy. Addressing these challenges requires a multifaceted approach, including legal, educational, and technological interventions, to reinforce the foundations of democratic governance and ensure that the will of the people is accurately and fairly represented.

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Dark money refers to political spending by organizations that are not required to disclose their donors or how much money they spend. This allows wealthy individuals and special interest groups to secretly fund political campaigns and influence elections without transparency or accountability.

The term “dark money” gained prominence after the 2010 Supreme Court decision in Citizens United v. Federal Election Commission. In that case, the Court ruled that corporations and unions could spend unlimited amounts of money on political campaigns, as long as the spending was not coordinated with a candidate’s campaign.

This decision opened the floodgates for massive amounts of dark money to flow into political campaigns, often with no way for the public to know who was behind it. Dark money can come from a variety of sources, including wealthy individuals, corporations, trade associations, and non-profit organizations.

Hidden donors

Non-profit organizations, in particular, have become a popular way for donors to hide their political contributions. These organizations can operate under section 501(c)(4) of the tax code, which allows them to engage in some political activity as long as it is not their primary purpose. These groups are not required to disclose their donors, which means that wealthy individuals and corporations can funnel unlimited amounts of money into political campaigns without anyone knowing where the money came from.

Another way that dark money is used in politics is through “shell corporations.” These are companies that exist solely to make political donations and are often set up specifically to hide the identity of the true donor. For example, a wealthy individual could set up a shell corporation and then use that corporation to donate to a political campaign. Because the corporation is listed as the donor, the individual’s name does not appear on any public disclosure forms.

The money can be used to run ads, create content and propaganda, fund opposition research, pay armadas of PR people, send direct mail, lobby Congress, hire social media influencers, and many other powerful marketing strategies to reach and court voters.

These practices erode at the foundations of representative democracy, and the kind of government the Founders had in mind. One is free to vote for who one wishes, and to advocate for who ones wishes to hold power, but one has no Constitutional right to anonymity when doing so. It infringes on others peoples’ rights as well — the right to representative and transparent government.

Dark money impact

Dark money can have a significant impact on elections and public policy. Because the source of the money is not known, candidates and elected officials may be influenced by the interests of the donors rather than the needs of their constituents. This can lead to policies that benefit wealthy donors and special interest groups rather than the broader public.

There have been some efforts to increase transparency around dark money. For example, the DISCLOSE Act, which has been introduced in Congress several times since 2010, would require organizations that spend money on political campaigns to disclose their donors (the acronym stands for “Democracy Is Strengthened by Casting Light On Spending in Elections”). However, these efforts have been met with resistance from groups that benefit from the lack of transparency — who, somewhat ironically, have been using their influence with the Republican Party to make sure the GOP opposes the bill and prevents it from passing, or even coming up for a vote at all.

In addition to the impact on elections and policy, dark money can also undermine public trust in government. When voters feel that their voices are being drowned out by the interests of wealthy donors and special interest groups, they may become disillusioned with the political process and less likely to participate.

Overall, dark money is a significant problem in American politics. The lack of transparency and accountability around political spending allows wealthy individuals and special interest groups to wield undue influence over elections and policy. To address this problem, it will be important to increase transparency around political spending and reduce the influence of money in politics.

Dark Money: Learn more

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The term “hoax” is derived from “hocus,” a term that has been in use since the late 18th century. It originally referred to a trick or deception, often of a playful or harmless nature. The essence of a hoax was its capacity to deceive, typically for entertainment or to prove a point without malicious intent. Over time, the scope and implications of a hoax have broadened significantly. What was once a term denoting jest or trickery has morphed into a label for deliberate falsehoods intended to mislead or manipulate public perception.

From playful deception to malicious misinformation

As society entered the age of mass communication, the potential reach and impact of hoaxes expanded dramatically. The advent of newspapers, radio, television, and eventually the internet and social media platforms, transformed the way informationβ€”and misinformationβ€”circulated. Hoaxes began to be used not just for amusement but for more nefarious purposes, including political manipulation, financial fraud, and social engineering. The line between a harmless prank and damaging disinformation and misinformation became increasingly blurred.

The political weaponization of “hoax”

In the contemporary political landscape, particularly within the US, the term “hoax” has been co-opted as a tool for disinformation and propaganda. This strategic appropriation has been most visible among certain factions of the right-wing, where it is used to discredit damaging information, undermine factual reporting, and challenge the legitimacy of institutional findings or scientific consensus. This application of “hoax” serves multiple purposes: it seeks to sow doubt, rally political bases, and divert attention from substantive issues.

the politicization of hoaxes, via fake scandals that tie up the media unwittingly in bullshit for years, by DALL-E 3

This tactic involves labeling genuine concerns, credible investigations, and verified facts as “hoaxes” to delegitimize opponents and minimize the impact of damaging revelations. It is a form of gaslighting on a mass scale, where the goal is not just to deny wrongdoing but to erode the very foundations of truth and consensus. By branding something as a “hoax,” these actors attempt to preemptively dismiss any criticism or negative information, regardless of its veracity.

Case Studies: The “Hoax” label in action

High-profile instances of this strategy include the dismissal of climate change data, the denial of election results, and the rejection of public health advice during the COVID-19 pandemic. In each case, the term “hoax” has been employed not as a description of a specific act of deception, but as a blanket term intended to cast doubt on the legitimacy of scientifically or empirically supported conclusions. This usage represents a significant departure from the term’s origins, emphasizing denial and division over dialogue and discovery.

The impact on public discourse and trust

The strategic labeling of inconvenient truths as “hoaxes” has profound implications for public discourse and trust in institutions. It creates an environment where facts are fungible, and truth is contingent on political allegiance rather than empirical evidence. This erosion of shared reality undermines democratic processes, hampers effective governance, and polarizes society.

Moreover, the frequent use of “hoax” in political discourse dilutes the term’s meaning and impact, making it more difficult to identify and respond to genuine instances of deception. When everything can be dismissed as a hoax, the capacity for critical engagement and informed decision-making is significantly compromised.

Moving Forward: Navigating a “post-hoax” landscape

The challenge moving forward is to reclaim the narrative space that has been distorted by the misuse of “hoax” and similar terms. This involves promoting media literacy, encouraging critical thinking, and fostering a public culture that values truth and accountability over partisanship. It also requires the media, educators, and public figures to be vigilant in their language, carefully distinguishing between genuine skepticism and disingenuous dismissal.

The evolution of “hoax” from a term denoting playful deception to a tool for political disinformation reflects broader shifts in how information, truth, and reality are contested in the public sphere. Understanding this transformation is crucial for navigating the complexities of the modern informational landscape and for fostering a more informed, resilient, and cohesive society.

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Below is a list of the covert gang of folks trying to take down the US government — the anti-government oligarchs who think they run the place. The Koch network of megarich political operatives has been anointing itself the true (shadowy) leaders of American politics for several decades.

Spearheaded by Charles Koch, the billionaire fossil fuel magnate who inherited his father Fred Koch’s oil business, the highly active and secretive Koch network — aka the “Kochtopus” — features a sprawling network of donors, think tanks, non-profits, political operatives, PR hacks, and other fellow travelers who have come to believe that democracy is incompatible with their ability to amass infinite amounts of wealth.

Despite their obvious and profligate success as some of the world’s richest people, they whine that the system of US government is very unfair to them and their ability to do whatever they want to keep making a buck — the environment, the people, and even the whole planet be damned. Part of an ever larger wealth cult of individuals spending unprecedented amounts of cash to kneecap the US government from any ability to regulate business or create a social safety net for those exploited by concentrated (and to a large extent inherited) wealth, the Koch network is the largest and most formidable group within the larger project of US oligarchy.

The Kochtopus

By 2016 the Koch network of private political groups had a paid staff of 1600 people in 35 states — a payroll larger than that of the Republican National Committee (RNC) itself. They managed a pool of funds from about 400 or so of the richest people in the United States, whose goal was to capture the government and run it according to their extremist views of economic and social policy. They found convenient alignment with the GOP, which has been the party of Big Business ever since it succeeded in first being the party of the Common Man in the 1850s and 60s.

Are we to be just a wholly-owned subsidiary of Koch Industries? Who will help stand and fight for our independence from oligarchy?

  • Philip Anschutz — Founder of Qwest Communications. Colorado oil and entertainment magnate and billionaire dubbed the world’s “greediest executive” by Fortune Magazine in 2002.
  • American Energy Alliance — Koch-funded tax-exempt nonprofit lobbying for corporate-friendly energy policies
  • American Enterprise Institute — The American Enterprise Institute (AEI) is a public policy think tank based in Washington, D.C. Established in 1938, it is one of the oldest and most influential think tanks in the United States. AEI is primarily known for its conservative and free-market-oriented policy research and advocacy.
  • Americans for Prosperity
  • Harry and Lynde Bradley — midwestern defense contractors and Koch donors
  • Michael Catanzaro
  • Cato Institute
  • Center to Protect Patient Rights — The Koch network’s fake front group for fighting against Obama‘s Affordable Care Act.
  • CGCN Group — right-wing lobbying group
  • Citizens for a Sound Economy
  • Club for Growth
  • Competitive Enterprise Institute — Right-wing think tank funded by the Kochs and other oil and gas barons
  • Continental Resources — Harold Hamm’s shale-oil company
  • Joseph Coors — Colorado beer magnate
  • Betsy and Dick DeVos — founders of the Amway MLM empire, and one of the richest families in Michigan
  • Myron Ebell — Outspoken client change denier picked to head Trump’s EPA transition team who previously worked at the Koch-funded Competitive Enterprise Institute.
  • Richard Farmer — Chairman of the Cintas Corporation in Cincinnati, the nation’s largest uniform supply company. Legal problems against him included an employee’s gruesome death thanks to violating safety laws.
  • Freedom Partners — the Koch donor group
  • Freedom School — the all-white CO private school funded by Charles Koch in the 1960s
  • FreedomWorks
  • Richard Gilliam — Head of Virginia coal mining company Cumberland Resources, and Koch network donor.
  • Harold Hamm — Oklahoma fracking king and charter member of the Koch donors’ circle, Hamm became a billionaire founding the Continental Resources shale-oil company
  • Diane Hendricks — $3.6 billion building supply company owner and Trump inaugural committee donor, and the wealthiest woman in Wisconsin.
  • Charles Koch — CEO of Koch Industries and patriarch of the Koch empire following his father and brother’s death, and estrangement from his other younger brother. Former member of the John Birch Society, a group so far to the right that even arch-conservative William F. Buckley excommunicated them from the mainstream party in the 1950s.
  • The Charles Koch Foundation
  • (David Koch) — deceased twin brother of Bill Koch and younger brother to Charles who ran a failed campaign in 1980 as the vice presidential nominee of the Libertarian Party — netting 1% of the popular vote. In 2011 he echoed spurious claims from conservative pundit Dinesh D’Souza that Obama got his “radical” political outlook from his African father.
  • The Leadership Institute
  • Michael McKenna — president of the lobbying firm MWR Strategies, whose clients include Koch Industries, picked by Trump to serve on the Department of Energy transition team
  • Rebekah Mercer — daughter of hedge fund billionaire and right-wing Koch donor Robert Mercer, she worked with Steve Bannon on several projects including Breitbart News, Cambridge Analytica, and Gab.
  • Robert Mercer — billionaire NY hedge fund manager and next largest donor after the Kochs themselves, sometimes even surpassing them
  • MWR Strategies — lobbying firm for the energy industry whose clients include Koch Industries, whose president Michael McKenna served on the Trump energy transition team
  • John M. Olin — chemical and munitions magnate and Koch donor
  • George Pearson — Former head of the Koch Foundation
  • Mike Pence — Charles Koch’s number one pick for president in 2012.
  • Mike Pompeo — former Republican Kansas Congressman who got picked first to lead the CIA, then later as Secretary of State under Trump. He was the single largest recipient of Koch money in Congress as of 2017. The Kochs had been investors and partners in Pompeo’s business ventures before he got into politics.
  • The Reason Foundation
  • Richard Mellon Scaife — heir to the Mellon banking and Gulf Oil fortunes
  • David Schnare — self-described “free-market environmentalist” on Trump’s EPA transition team
  • Marc Short — ran the Kochs’ secretive donor club, Freedom Partners, before becoming a senior advisor to vice president Mike Pence during the Trump transition
  • State Policy Network
  • The Tax Foundation
  • Tea Party

Koch Network Mind Map

This mind map shows the intersections between the Koch network and the larger network of GOP donors, reactionaries, and evil billionaires who feel entitled to control American politics via the fortunes they’ve made or acquired.

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The GOP is 3 cults in a trench coat

One of two major parties in our American first-past-the-post voting system of dual-party reality, the Republican Party, has evolved (or devolved…) into a full-throated authoritarian movement seeking to overthrow our democracy, The Constitution, and the rule of law in order to establish a fascist regime in the United States. It’s been a not-so-secret fever dream on the right for decades and even centuries — and the old guard reflexively senses their time is coming to an end.

The demographic changes underway in America are inexorable — by the 2024 election cycle 8 million new young voters who have turned 18 since the 2022 mid-terms, and 5 million seniors aged 65 and up will have died. The first group will vote overwhelmingly Democratic, while the second group represents the ever-dwindling base of the Republican Party. Although historically older voters have participated at much higher rates than the youth voting percentage, the rate of increase for the 18-24 group is much higher.

Faced with these realities and the census projection of a majority minority population in the United States by the year 2045, the Republican right-wing is struggling to keep piecing together a voting base that can achieve victories in electoral politics. The GOP is now 3 cults in a trenchcoat, having been hollowed out and twisted to the point of trying desperately to hold increasingly extreme factions together for another election cycle in which they can try to capture power forever through gerrymandering and other anti-democratic election engineering — or at least long enough to erase the evidence of their criminal behavior during the Trump years culminating in a coup attempt on January 6, 2021.

The 3 Republican cult factions

  1. The Wealth Cult — A business lobby led by Charles Koch and a collection of dark money groups including Leonard Leo‘s Federalist Society and the American Legislative Exchange Council (ALEC), this group emerged out of the 1970s business backlash to the civil rights movement — while piggybacking on the still-simmering resentments of the anti-New Deal and pro-fascist America Firsters of the 1930s and the searing anti-Communism of the 1950s McCarthyism era turned, improbably, Russophilia in modern days.
  2. The Christian Nationalist Cult — Started by Jerry Falwell Sr. with the Moral Majority circa 1979, the politicized Evangelical movement is inexplicably led today by “sudden believers” Mike Pence, Mike Flynn, and others under the umbrella of the Council for National Policy (CNP), the New Apostolic Reformation (NAR), and other religious organizations involved in politics in large part as a backlash to the Broad v. Board of Education ruling and the federal mandate to end school segregation. Masquerading as so-called “originalists,” this coalition are rather radical reactionaries participating in a long-running backlash against civil rights and the women’s rights movements of the 1960s, including the Roe v. Wade ruling by the Supreme Court that legalized abortion — overturned in 2022 based on efforts by this group.
  3. The White Nationalist Cult — With roots in the 1980s white power movement stretching all the way back to the Civil War and the Lost Cause mythology that followed and long outlasted Reconstruction, today the white identity movement is led by Steve Bannon and Roger Stone, with a parallel intertwined branch led by Peter Thiel and the Dark Enlightenment neo-Reactionaries of Silicon Valley. This group includes dominant private militia groups involved in the January 6 insurrection including the Proud Boys and Oath Keepers (both of whose leaders have been convicted of seditious conspiracy for their roles in the coup attempt — with the Oath Keepers’ leader Stewart Rhodes sentenced to 18 years for his actions).

The Wealth Cult

Led by Charles Koch et al, the mostly aging, Boomer crowd who controls much of the US government either directly or indirectly as a donor or operative is starting to panic for one reason or another: the fear of death looming, existential worries about thwarted or unmet ambition, economic turn of the wheel starting to leave their fortunes in decline (with inflation as a common boogie man since the Wall Street Putsch of the 1930s). Much of this crowd inherited the free market ideological zeal of the Austrian School of economics (later, trickle down economics) from their fathers along with their trust fund fortunes that some have squandered (Trump), tread water with (Coors, Scaife), or grown (Koch, DeVos).

The Wealth Cult, by Midjourney
Continue reading The GOP is 3 Cults in a Trenchcoat
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Christian nationalism, a complex and multifaceted ideology, intersects the realms of faith, politics, and cultural identity. At its core, it seeks to fuse Christian and national identities, advocating for policies and governance that reflect a particular interpretation of Christian values as foundational to the national identity and public life.

This movement is not monolithic; it varies widely in its manifestations and intensity, ranging from a general preference for a Christian cultural ambiance to more extreme calls for the implementation of laws that strictly adhere to certain Christian doctrines. Despite its name, Christian nationalism is less about religious faith per se and more about leveraging religious identity as a marker of belonging and legitimacy within the national narrative and overall political power structure of the United States and elsewhere.

False claims of national origin

The Christian nationalists of America today present a false narrative surrounding the origin story of the United States as part of their fundamental claim to power. Contrary to their claims of America as a Christian nation, the Framers of the Constitution took great pains to separate religious authority from democratic governance — having seen the deleterious effects of state imposed religion by the Church of England. In fact, one of the primary reasons many original American colonists left their native homeland was to flee the mandates of the church and seek the religious freedom to worship in their own ways, whether Puritanism, Lutheranism, or other Protestant sect.

Part of a broader pattern of right-wing Big Lies, the idea that the Founders intended anything other than a strong separation of church and state belongs in the realm of propaganda, not in the realm of truth. Moreover, Jesus himself seemed to be quite allergic to the desire for accumulating political power — famously saying, “render therefore unto Caesar the things which are Caesar’s; and unto God the things that are God’s” in Matthew 22:21. The imposition of Christian nationalism in America would destroy the very religious freedom the United States was actually founded upon.

Jesus in the template of the money-changers, by Midjourney

Dictionary of Christian nationalism terms

We will continue to update this dictionary of terms relating to Christian nationalism as the ideology evolves in American politics. For additional reading, check out our collection of books about Christian nationalism.

  • 10 Commandments — The 10 Commandments are a set of biblical principles relating to ethics and worship, which play a fundamental role in Judaism and Christianity. They include directives on worship, morality, and human relationships, as outlined in the books of Exodus and Deuteronomy in the Bible.
  • acolytes — Acolytes are individuals who assist in religious ceremonies, particularly in Christian liturgical traditions, performing duties such as carrying processional crosses, lighting candles, and assisting with preparations for communion. Their role is to support the clergy and enhance the ceremonial aspects of worship.
  • affirmative action — Affirmative action refers to policies and measures designed to increase opportunities for underrepresented groups in areas such as education and employment, aiming to redress historical injustices and discrimination. It seeks to promote equality by considering factors like race, gender, or ethnicity in decision-making processes.
  • American exceptionalism — American exceptionalism is the idea that the United States is inherently different from other nations, often due to its unique historical evolution, democratic institutions, and national ethos. This concept suggests that America has a special role to play in human history and global affairs.
  • apostles — the primary disciples of Jesus Christ in Christianity, chosen by Him to spread His teachings. The term traditionally refers to the Twelve Apostles in the New Testament, who were sent out to proclaim the message of Jesus across the world.
  • apostates — individuals who renounce or abandon their faith or religious beliefs. This term is often used in a religious context to describe someone who has turned away from the religious faith they once professed.
  • baptism — a Christian sacrament of initiation and purification, symbolizing the believer’s spiritual cleansing, rebirth, and admission into the Christian community. It is typically performed by sprinkling water on the head or by immersion, signifying the washing away of sins and the individual’s commitment to follow Jesus Christ.
  • Biblical values — the moral and ethical principles derived from the teachings and narratives found in the Bible. These values include love, justice, compassion, humility, and integrity, guiding the behavior and decision-making of believers.
  • Biblical worldview — a way of understanding and interpreting the world from the perspective of biblical teachings, seeing all aspects of life through the lens of Scripture. It encompasses beliefs about God, morality, human nature, and the purpose of life, influencing how individuals perceive and interact with the world around them.
  • born-again — within Christian nationalism, being born-again is not just a private spiritual matter but also a call to action to bring about a nation that aligns with specific Christian principles. The born-again experience is thus politicized, serving as a catalyst for engaging in activities aimed at shaping national identity, policy, and governance in accordance with a particular Christian worldview.
  • Calvinism — a major branch of Protestantism that follows the theological tradition and forms of Christian practice set down by John Calvin and other Reformation-era theologians. It emphasizes the sovereignty of God, the doctrine of predestination, and the total depravity of humans, among other key points.
  • cheap grace — cheap grace refers to the concept of receiving forgiveness and moral absolution without any personal cost or commitment to ethical transformation. It’s often criticized for reducing the complexities of faith and morality to a simplistic transaction, undermining the depth and rigor of spiritual practice.
  • β€œChristian journalism” — refers to the practice of journalism within a Christian framework, emphasizing reporting, analysis, and commentary that align with Christian values and perspectives. It aims to provide news and insights on various issues, including moral, ethical, and social matters, from a Christian viewpoint.
  • Christian Reconstructionism — Christian Reconstructionism is a theological movement within conservative Calvinist Christianity, advocating for the application of a particular interpretation of biblical law to all areas of life, including civil governance. It promotes the idea that society should be reconstructed along biblical lines, with a significant emphasis on the Old Testament’s legal codes.
  • City Upon a Hill — The phrase “city upon a hill” is often invoked in conservative discourse to emphasize America’s role as a beacon of freedom, democracy, and moral leadership for the world. Originating from a sermon by Puritan leader John Winthrop in 1630, the term has been adapted to advocate for a vision of American exceptionalism and the importance of upholding traditional values.
a Vision of American exceptionalism: the Statue of Liberty. by Midjourney
  • clergy — individuals who are ordained for religious duties in Christian and other religious traditions. They perform various spiritual functions, including leading worship services, performing sacraments, and providing pastoral care to the congregation.
  • communion — Communion, also known as the Eucharist in some Christian denominations, is a sacrament that commemorates the Last Supper of Jesus Christ with His disciples. It involves the partaking of bread and wine (or grape juice) as symbols of Jesus’ body and blood, signifying participation in the divine grace.
  • Conservative Resurgence — historical period in the late 1970s and early 80s that started to reverse the trend backwards from the political and economic philosophies of the New Deal, and away from church liberalization efforts and towards a more hardline, fundamentalist approach complete with purges of moderates
  • conversions — In a religious context, conversions refer to the process by which an individual adopts a new religious belief, often resulting in a change of affiliation from one religion to another. It typically involves a personal experience of transformation and acceptance of the new faith’s tenets.
  • culture war — The term “culture war” refers to the ideological and social conflicts that arise when different groups clash over issues like religion, morality, politics, and social norms. These battles often manifest in debates over topics such as LGBTQ+ rights, abortion, immigration, and the role of government, and they can deeply influence public opinion and policy.
  • defense of marriage” — The term “defense of marriage” often refers to political and social efforts to uphold the traditional definition of marriage as a union between one man and one woman. It is frequently used in debates over the legal recognition of same-sex marriages and related legal and policy issues.
  • demons — In Christian theology, demons are considered malevolent spiritual beings opposed to God and humanity. They are often associated with temptation, possession, and various forms of evil, and are believed to be fallen angels led by Satan.
  • End Times — The End Times, also known as the eschaton in theological terms, refer to a future period described in biblical prophecy where world events reach a final climax, leading to the return of Jesus Christ, the final judgment, and the establishment of God’s kingdom. Different Christian traditions have various interpretations of the signs, events, and timing related to the End Times.
The End Times; armageddon. By Midjourney
  • family values — “family values” often refers to a set of traditional beliefs that emphasize the importance of the nuclear family, marital fidelity, and conservative religious principles. These values are seen as the bedrock of a stable society and are often contrasted with more progressive or liberal social norms.
  • flyover country — a colloquial term often used to describe the central regions of the United States perceived as less significant or overlooked by coastal elites. It implies a region primarily flown over by air travelers from one coast to the other, with the insinuation that these areas are less culturally or politically important.
  • fundamentalism — originally referred to a movement within American Protestantism that emerged in the early 20th century, emphasizing a literal interpretation of the Bible and adherence to its fundamental doctrines. The term has since broadened to describe any religious movement across various faiths that holds to strict adherence to foundational principles and often rejects modernism.
  • The Golden Rule — treat others how you wish to be treated; Jesus referred to this teaching as his “Greatest Commandment”
  • The Great Awakening — a series of religious revivals that swept through the American colonies in the 18th century, marked by a renewed enthusiasm for religious experience, personal piety, and evangelism. It significantly influenced American Protestantism and the country’s social and cultural landscape.
  • groupthink — a psychological phenomenon that occurs within a group of people when the desire for harmony or conformity results in an irrational or dysfunctional decision-making outcome. It is characterized by the suppression of dissenting viewpoints, leading to a lack of critical evaluation of decisions.
  • holy ghost — one of the three persons of the Holy Trinity; believed to be the active presence of God in the world today. The Holy Ghost is often associated with guiding believers, empowering them with spiritual gifts, and serving as a comforter or advocate.
  • holy spirit — considered the third person of the Trinity in Christian theology, alongside God the Father and God the Son (Jesus Christ). The Holy Spirit is believed to be the presence of God active in the world, guiding, inspiring, and empowering believers, and playing a central role in their spiritual life and growth.
Holy ghost; holy spirit. By Midjourney
  • homeschooling — an educational approach where parents choose to educate their children at home instead of sending them to traditional public or private schools. This method allows for a personalized education, often tailored to the child’s learning pace, interests, and values, and can include various educational philosophies and curricula.
  • hypocrisy — the act of pretending to hold beliefs, attitudes, virtues, or feelings that one does not actually possess. It is often highlighted in moral and religious discussions as a vice, where an individual’s actions contradict their professed values, demonstrating a lack of integrity or moral consistency.
  • i360Charles Koch‘s massive database of 230 million voters and their intimate demographic data, deployed for use in a wide range of Republican campaigns
  • The Johnson Amendment — The Johnson Amendment is a provision in the U.S. tax code, enacted in 1954, that prohibits nonprofit organizations, including churches and other religious organizations, from endorsing or opposing political candidates. It aims to maintain the separation of church and state by restricting the political involvement of tax-exempt entities.
  • Kingdom action — “Kingdom action” refers to activities or initiatives undertaken by Christians to advance the kingdom of God on Earth, in alignment with the teachings and example of Jesus Christ. This can include evangelism, social justice efforts, charitable works, and other forms of ministry aimed at reflecting God’s love and righteousness in the world.
  • liturgy — Liturgy refers to the prescribed set of rituals, prayers, and ceremonies that make up the formal public worship in religious traditions, particularly in Christianity. It serves as a structured framework that guides the communal expression of faith and devotion.
  • love thy neighbor — “Love thy neighbor” is a fundamental ethical injunction in many religious traditions, emphasizing the importance of treating others with kindness, compassion, and respect, akin to one’s self. In Christianity, it is second only to loving God and is central to the teachings of Jesus Christ.
Love thy neighbor, by Midjourney
  • “moral decay” — a term often used to describe a perceived decline in the ethical standards, values, and behavior of a society, suggesting a move away from traditional morals towards increased vice and immorality. It is frequently cited in cultural and religious critiques of contemporary social trends.
  • the β€œnatural family” — used within certain ideological frameworks to describe a family unit based on heterosexual marriage, with clear gender roles and biological offspring. It is often promoted as the foundational building block of society and a standard for raising children.
  • The New International Version (NIV) Bible — The New International Version (NIV) Bible is a contemporary English translation of the Bible, first published in 1978, with a focus on a balance between word-for-word and thought-for-thought translation techniques. It is one of the most popular and widely used modern translations of the Bible.
  • the New Right — refers to a conservative political movement that emerged in the United States in the late 20th century, advocating for free market principles, a strong national defense, traditional family values, and a reduction in government intervention in the economy. It played a significant role in reshaping the Republican Party.
  • The New Testament — The New Testament is the second part of the Christian biblical canon, consisting of texts that describe the life, teachings, death, and resurrection of Jesus Christ, as well as the early Christian Church’s teachings and history. It includes the Gospels, Acts, Epistles, and Revelation.
  • The Old Testament — the first part of the Christian Bible, comprising religious texts that are also sacred in Judaism. It includes a collection of books that cover the creation of the world, the history of Israel, laws, and prophetic writings, laying the foundation for Christian and Jewish religious beliefs.
  • nuns — women who have taken solemn vows and dedicated their lives to religious service within a monastic order in Christianity. They live a life of prayer, contemplation, and community service, often within a convent or monastery.
Nuns, by Midjourney
  • paleoconservatives — proponents of a political philosophy emphasizing tradition, limited government, civil society, and non-interventionist foreign policies, often advocating for a return to older conservative values and skepticism towards globalism and neoconservatism.
  • party of character — The term “party of character” often refers to a political group or movement that emphasizes moral integrity, ethical conduct, and virtuous leadership as central principles. It asserts that character and personal ethics are crucial for public officials and the governance of society.
  • pastors — ordained leaders within Christian churches who are responsible for guiding the congregation, preaching, administering sacraments, and providing pastoral care. They play a key role in the spiritual life and education of their community members.
  • pious — Pious describes someone who is devoutly religious and deeply committed to the observance of their faith’s rituals and moral principles. It implies a sincere and earnest approach to religious practice and a life led in accordance with one’s spiritual convictions.
  • predestination — the Calvinist concept that God has chosen individuals for salvation prior to their birth
  • priests — In many religions, priests are ordained figures authorized to perform sacred rituals and provide spiritual leadership to the community. In Christianity, particularly within Catholicism, Orthodoxy, and some Anglican and Lutheran traditions, priests administer sacraments, lead worship, and offer pastoral care.
  • proselytizing — Proselytizing refers to the act of attempting to convert someone to a particular religion, belief system, or ideology. It often involves persuasive techniques and may be carried out through various means such as one-on-one conversations, literature distribution, or public speaking.
  • Prosperity Gospel — The Prosperity Gospel is a controversial theological belief that financial blessing and physical well-being are always the will of God for them, and that faith, positive speech, and donations to religious causes will increase one’s material wealth. Critics argue it often exploits vulnerable believers.
  • Rapture — In Christian eschatology, the Rapture is a future event where believers in Christ will be caught up from Earth to meet the Lord in the air, preceding the tribulation period and Second Coming of Christ. Interpretations of the timing and nature of the Rapture vary among Christians.
The Rapture -- by Midjourney
  • received wisdom — refers to ideas, principles, or knowledge that are traditionally accepted and passed down through generations without being questioned or critically examined. It often pertains to established norms or beliefs in society or within specific communities.
  • religious freedom / religious liberty — Religious freedom or liberty is the principle that supports the freedom of an individual or community, in public or private, to manifest religion or belief in teaching, practice, worship, and observance without government interference or restriction.
  • “right to work” — statutes in some U.S. states that prohibit union security agreements between companies and workers’ unions. Under these laws, employees in unionized workplaces cannot be compelled to join the union or pay regular union dues, even if they benefit from the collective bargaining agreements.
  • sacrament — In Christianity, a sacrament is a rite recognized as of particular importance and significance. Different Christian traditions hold varying views on the number and nature of sacraments, but they are generally seen as means of grace. Common sacraments include baptism and communion.
  • “school choice” — refers to policies that allow parents to choose their children’s educational pathways, including public, charter, private, and home schooling options. It’s based on the idea that providing various educational options can improve the quality of education by fostering competition.
  • Second Vatican Council — The Second Vatican Council, or Vatican II, was an ecumenical council of the Roman Catholic Church held from 1962 to 1965. It marked a significant shift in liturgical practices, ecclesiastical approach to the modern world, and the promotion of ecumenism, updating the church’s role in the contemporary world.
  • sermon — an oration or lecture by a preacher (often a religious leader) intended to provide moral or spiritual guidance, typically based on a passage from the Bible. Sermons are a central part of Christian worship services.
Sermon, by Midjourney
  • seven mountains dominionism; 7D — Christian movement that advocates for Christian influence in seven major spheres of society: Religion, Family, Education, Government, Media, Arts & Entertainment, and Business. The goal is to bring about societal transformation in accordance with biblical principles.
  • soft coup d’etat — refers to a non-violent overthrow of a government or significant change in power structures, achieved through non-traditional means such as legal challenges, political maneuvering, or psychological operations rather than direct military action.
  • Telecommunications Act of 1996 — a comprehensive law in the United States that overhauled telecommunications regulation. It aimed to deregulate the broadcasting market, encourage competition, and promote the rapid deployment of new telecommunications technologies.
  • televangelism — the use of television broadcasts to spread Christian religious teachings. Televangelists often appeal to viewers for financial donations and may be associated with charismatic preaching and the Prosperity Gospel.
  • theoconservatives — Theoconservatives, or “theocons,” are conservatives who advocate for the integration of traditional religious values into public policy and government. They emphasize the role of faith in political life and often champion causes related to moral and social issues.
  • “traditional marriage” — typically refers to a socially recognized and legally sanctioned union between one man and one woman. Advocates for this definition often oppose the legalization of same-sex marriage, arguing for the preservation of historical and religious norms.
  • War on Christmas — a term used by some to describe perceived attempts to minimize or eliminate public expression of Christmas traditions, symbols, and expressions in secular or public spaces, arguing that such efforts undermine Christian values and cultural heritage.

See also: A list of Christian nationalists

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In half a decade we’ve gone from Jeb Bush making a serious run for president to Marjorie Taylor Greene running unopposed and winning a House seat in Georgia. QAnon came seemingly out of nowhere, but taps into a much deeper and older series of conspiracy theories that have surfaced, resurfaced, and been remixed throughout time.

Why do people believe in conspiracy theories? In an increasingly complex world of information bombarding us as blinding speed and high volume, the cognitive appeal of easy answers and turnkey “community” may be much stronger than ever before.

List of conspiracy theory books

It’s a deep topic so we’d best get started. If you’ve got an urgent issue with a friend or loved one, start here:

Best for deprogramming a friend:

Escaping the Rabbit Hole: How to Debunk Conspiracy Theories Using Facts, Logic, and Respect — Mick West

More conspiracy theory books:

Order on bookshop.org and thumb your nose at Amazon

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The phenomenon of anti-vaccination disinformation, often referred to as the “anti-vax” movement, is a complex and multifaceted issue that has evolved over time, particularly in the United States. It intersects with public health, misinformation, societal trust, and cultural dynamics — to name a few.

History and evolution in the U.S.

The roots of anti-vaccination sentiment in the U.S. can be traced back to the 19th century. Initially, it was based on religious and philosophical grounds, with some opposition to the smallpox vaccine. However, the contemporary form of the anti-vax movement gained momentum in the late 20th and early 21st centuries.

A significant turning point was a 1998 study published by Andrew Wakefield, which falsely linked the MMR vaccine (measles, mumps, and rubella) to autism. Despite being debunked and retracted, this study sowed seeds of doubt about vaccine safety.

a vaccine needle, by Midjourney

Key proponents and spreaders of disinformation

The modern anti-vax movement is characterized by its diversity, ranging from fringe conspiracy theorists to wellness influencers and some celebrities. The internet and social media have been crucial in disseminating anti-vaccine misinformation.

Websites, forums, and social media platforms have allowed the rapid spread of false claims, often amplified by algorithms that favor sensational content — because that’s what keeps people consuming content on the sites. It’s part of a larger process of radicalization that social media can contribute to.

Impact on society and sulture

The impact of anti-vaccination disinformation is profound and multifaceted:

  1. Public Health: It poses a significant threat to public health. Reduced vaccination rates can lead to outbreaks of preventable diseases, as seen with the resurgence of measles in recent years, as well as the refusal to get vaccinated to prevent the spread of covid-19.
  2. Trust in Science and Institutions: It erodes trust in medical science, healthcare professionals, and public health institutions. This skepticism extends beyond vaccines, impacting broader public health measures and leading to an increasing science denialism in culture more generally.
  3. Social Polarization: It contributes to social, cultural, and political polarization. Vaccination status has become a contentious issue, often intertwined with political and ideological beliefs.
  4. Economic Impact: There are also economic implications, as disease outbreaks require significant resources to manage and can disrupt communities and businesses.

Combatting anti-vaccination disinformation

Addressing anti-vaccination disinformation requires a multi-pronged approach:

  1. Promoting Accurate Information: Healthcare professionals, scientists, and public health officials need to proactively disseminate accurate, easy-to-understand information about vaccines. This includes addressing common misconceptions and providing transparent information about vaccine development, safety, and efficacy.
  2. Engaging with Concerns: It’s essential to engage respectfully with individuals who have concerns about vaccines. Many people who hesitate are not staunchly anti-vaccine but may have genuine questions or fears that need addressing.
  3. Media Literacy and Critical Thinking: Promoting media literacy and critical thinking skills can help individuals discern reliable information from misinformation.
  4. Policy and Regulation: There’s a role for policy and regulation in addressing misinformation on social media and other platforms. This includes holding platforms accountable for the spread of false information and considering policies around vaccine requirements for certain activities or institutions.
  5. Community Engagement: Leveraging community leaders, including religious and cultural figures, can be effective in promoting vaccination, particularly in communities that are distrustful of government or mainstream healthcare.
  6. Global Perspective: Finally, recognizing that this is a global issue, international cooperation and support are essential, especially in countering misinformation in low and middle-income countries.
virus, by Midjourney

Combating anti-vaccination disinformation is a complex task that requires a nuanced understanding of its historical roots, the mechanisms of its spread, and its societal impacts. Efforts must be multidisciplinary, involving healthcare professionals, educators, policy makers, and community leaders.

The ultimate goal is to foster an environment where informed decisions about vaccinations are made based on credible information, thus protecting public health and societal well-being. To that end, we’ve got a long way to go.

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Hybrid Warfare

Information warfare involves the use and management of information to gain a competitive advantage over an opponent, including both offensive and defensive measures. Offensive tactics might involve cyber attacks, hacking, and disinformation campaigns aimed at undermining an adversary’s decision-making process or public morale. Defensive measures focus on protecting one’s own information systems and networks from similar attacks. Information warfare is heavily reliant on technology and the internet, making it particularly relevant in the digital age.

Information warfare, by Midjourney

Geopolitical conflict is now less about the collision of massive armies and much more about a combination of information warfare, intelligence, espionage, criminal networks, cyberwarfare, psychological warfare, and an overall blend of strategies in addition to traditional “hot” war mechanisms like troop deployment — as well as more modern twists on military engagement including drone strikes and cyberoffensives (the Russia-Ukraine conflict is a canonical modern example of this hybrid warfare strategy). Russian psychological warfare of the Cold War era presaged much of what was to come in modern day spy vs. spy intensity, and the advent of the Internet, social media, and an entirely new digital threat horizon heralds the growth of this form of conflict for years and decades to come.

Information warfare in the United States

Nor is it simply a geopolitical problem manifested by foreign adversaries — now information warfare is a domestic disturbance fomented largely by right-wing political actors and reactionaries in a massive backlash to the cultural and social progress of multiethnic democracy in America since the Civil Rights movement of the 1960s. From massive corporate PR campaigns lying to the public about the cancerous consequences of smoking to the deliberate seeding of conspiracy theories like QAnon into political discourse, the information warfare playbook has gone mainstream within the Republican party.

Whether we’re aware of it or not, we as American citizens are unwitting infantry in a new form of slow-moving Civil War. In this war, some of the first armaments to pick up are in this set of dictionaries below. Knowledge has always been power — but now, knowledge is one of our best defenses against the Dark Arts as well.

Information warfare terms

More dictionaries Β»

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In it simplest form, active measures incorporates information warfare aimed at undermining the West.

Active measures (“Π°ΠΊΡ‚ΠΈΠ²Π½Ρ‹Π΅ мСроприятия” in Russian) refer to a form of political warfare conducted by the Soviet Union and now, by extension, Russia, to influence the course of world events. These measures include a wide range of activities, such as espionage, the dissemination of propaganda, and the establishment of front organizations, all aimed at manipulating the public opinion and decision-making processes in other countries.

The goal is often to destabilize opponents and weaken alliances contrary to the interests of the Soviet Union or Russia, without engaging in much riskier direct military conflict.

Disinformation in active measures

Historically, active measures have included complex operations, such as spreading disinformation, orchestrating smear campaigns, and using psychological warfare to sow discord and confusion among the target population. For example, during the Cold War, the KGB engaged in active measures to spread false information about the United States, aiming to weaken its credibility and influence on the global stage.

These operations were meticulously planned and could span years or even decades, employing a variety of tactics from leaking altered documents to fostering relationships with sympathetic or unknowing individuals within influential positions.

In the digital age, the concept of active measures has evolved with technology. Social media platforms and the internet have become fertile grounds for such operations, allowing for the rapid spread of disinformation and the manipulation of public opinion on a scale previously unimaginable.

These modern active measures can involve cyber attacks, the use of trolls and bots to amplify divisive content, and the strategic release of hacked information to influence political outcomes, as seen in various elections around the world (the Wikileaks email dumps that helped Trump eke out the presidency in 2016, e.g.). The adaptability and covert nature of active measures make them a persistent challenge for governments and societies trying to safeguard democratic processes and maintain national security.

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A “meme” is a term first coined by British evolutionary biologist Richard Dawkins in his 1976 book “The Selfish Gene.” Originally, it referred to an idea, behavior, or style that spreads from person to person within a culture. However, in the digital age, the term has evolved to specifically denote a type of media – often an image with text, but sometimes a video or a hashtag – that spreads rapidly online, typically through social media platforms like Facebook, Twitter/X, Reddit, TikTok, and generally all extant platforms.

Memes on the digital savannah

In the context of the internet, memes are a form of digital content that encapsulates a concept, joke, or sentiment in a highly relatable and easily shareable format. They often consist of a recognizable image or video, overlaid with humorous or poignant text that pertains to current events, popular culture, or universal human experiences. Memes have become a cornerstone of online communication, offering a way for individuals to express opinions, share laughs, and comment on societal norms.

Grumpy Cat meme: "There are two types of people in this world... and I hate them"

Once primarily a tool of whimsy, amusement, and even uplifit, in recent years memes have become far more weaponized by trolls and bad actors as part of a broader shift in internet culture towards incivility and exploitation. The days of funny cats have been encroached upon by the racism and antisemitism of Pepe the Frog, beloved patron saint meme of the alt-right. The use of memes to project cynicism or thinly-veiled white supremacy into culture and politics is an unwelcome trend that throws cold water on the formerly more innocent days of meme yore online.

Memes as tools of disinformation and information warfare

While memes are still used for entertainment and social commentary, they have also become potent tools for disseminating disinformation and conducting information warfare, both domestically and abroad. This is particularly evident in political arenas where, for instance, American right-wing groups have leveraged memes to spread their ideologies, influence public opinion, and discredit opposition.

  1. Simplicity and Virality: Memes are easy to create and consume, making them highly viral. This simplicity allows for complex ideas to be condensed into easily digestible and shareable content, often bypassing critical analysis from viewers.
  2. Anonymity and Plausible Deniability: The often-anonymous nature of meme creation and sharing allows individuals or groups to spread disinformation without accountability. The humorous or satirical guise of memes also provides a shield of plausible deniability against accusations of spreading falsehoods.
  3. Emotional Appeal: Memes often evoke strong emotional responses, which can be more effective in influencing public opinion than presenting factual information. The American right-wing, among other groups, has adeptly used memes to evoke feelings of pride, anger, or fear, aligning such emotions with their political messages.
  4. Echo Chambers and Confirmation Bias: Social media algorithms tend to show users content that aligns with their existing beliefs, creating echo chambers. Memes that reinforce these beliefs are more likely to be shared within these circles, further entrenching ideologies and sometimes spreading misinformation.
  5. Manipulation of Public Discourse: Memes can be used to distract from important issues, mock political opponents, or oversimplify complex social and political problems. This can skew public discourse and divert attention from substantive policy discussions or critical events.
  6. Targeting the Undecided: Memes can be particularly effective in influencing individuals who are undecided or less politically engaged. Their simplicity and humor can be more appealing than traditional forms of political communication, making them a powerful tool for shaping opinions.

Memes in political campaigns

Memes have been used to discredit candidates or push particular narratives that favor right-wing ideologies. Memes have also been employed to foster distrust in mainstream media and institutions, promoting alternative, often unfounded narratives that align with right-wing agendas.

Trump QAnon meme: "The Storm is Coming" in Game of Thrones font, shared on Truth Social

While often benign and humorous, memes can also be wielded as powerful tools of disinformation and information warfare. The American right-wing, among other political groups globally, has harnessed the viral nature of memes to influence public opinion, manipulate discourse, and spread their ideologies. As digital media continues to evolve, the role of memes in political and social spheres is likely to grow, making it crucial for consumers to approach them with a critical eye.

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Cyberbullying involves the use of digital technologies, like social media, texting, and websites, to harass, intimidate, or embarrass individuals. Unlike traditional bullying, its digital nature allows for anonymity and a wider audience. Cyberbullies employ various tactics such as sending threatening messages, spreading rumors online, posting sensitive or derogatory information, or impersonating someone to damage their reputation — on to more sinister and dangerous actions like doxxing.

Geopolitical impact of cyberbullying

In recent years, cyberbullying has transcended personal boundaries and infiltrated the realm of geopolitics. Nation-states or politically motivated groups have started using cyberbullying tactics to intimidate dissidents, manipulate public opinion, or disrupt political processes in other countries. Examples include spreading disinformation, launching smear campaigns against political figures, or using bots to amplify divisive content. This form of cyberbullying can have significant consequences, destabilizing societies and influencing elections.

Recognizing cyberbullying

Identifying cyberbullying involves looking for signs of digital harassment. This can include receiving repeated, unsolicited, and aggressive communications, noticing fake profiles spreading misinformation about an individual, or observing coordinated attacks against a person or group. In geopolitics, recognizing cyberbullying might involve identifying patterns of disinformation, noting unusual social media activity around sensitive political topics, or detecting state-sponsored troll accounts.

Responding to cyberbullying

The response to cyberbullying varies based on the context and severity. For individuals, it involves:

  1. Documentation: Keep records of all bullying messages or posts.
  2. Non-engagement: Avoid responding to the bully, as engagement often escalates the situation.
  3. Reporting: Report the behavior to the platform where it occurred and, if necessary, to law enforcement.
  4. Seeking Support: Reach out to friends, family, or professionals for emotional support.

For geopolitical cyberbullying, responses are more complex and involve:

  1. Public Awareness: Educate the public about the signs of state-sponsored cyberbullying and disinformation.
  2. Policy and Diplomacy: Governments can implement policies to counteract foreign cyberbullying and engage in diplomatic efforts to address these issues internationally.
  3. Cybersecurity Measures: Strengthening cybersecurity infrastructures to prevent and respond to cyberbullying at a state level.

Cyberbullying, in its personal and geopolitical forms, represents a significant challenge in the digital age. Understanding its nature, recognizing its signs, and knowing how to respond are crucial steps in mitigating its impact. For individuals, it means being vigilant online and knowing when to seek help. In the geopolitical arena, it requires a coordinated effort from governments, tech companies, and the public to defend against these insidious forms of digital aggression. By taking these steps, societies can work towards a safer, more respectful digital world.

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The “repetition effect” is a potent psychological phenomenon and a common propaganda device. This technique operates on the principle that repeated exposure to a specific message or idea increases the likelihood of its acceptance as truth or normalcy by an individual or the public. Its effectiveness lies in its simplicity and its exploitation of a basic human cognitive bias: the more we hear something, the more likely we are to believe it.

Repetition effect, by Midjourney

Historical context

The repetition effect has been used throughout history, but its most notorious use was by Adolf Hitler and the Nazi Party in Germany. Hitler, along with his Propaganda Minister, Joseph Goebbels, effectively employed this technique to disseminate Nazi ideology and promote antisemitism. In his autobiography “Mein Kampf,” Hitler wrote about the importance of repetition in reinforcing the message and ensuring that it reached the widest possible audience. He believed that the constant repetition of a lie would eventually be accepted as truth.

Goebbels echoed this sentiment, famously stating, “If you tell a lie big enough and keep repeating it, people will eventually come to believe it.” The Nazi regime used this strategy in various forms, including in speeches, posters, films, and through controlled media. The relentless repetition of anti-Semitic propaganda, the glorification of the Aryan race, and the demonization of enemies played a crucial role in the establishment and maintenance of the Nazi regime.

Psychological basis

The effectiveness of the repetition effect is rooted in cognitive psychology. This bias is known as the “illusory truth effect,” where repeated exposure to a statement increases its perceived truthfulness. The phenomenon is tied to the ease with which familiar information is processed. When we hear something repeatedly, it becomes more fluent to process, and our brains misinterpret this fluency as a signal for truth.

Modern era usage

The transition into the modern era saw the repetition effect adapting to new media and communication technologies. In the age of television and radio, political figures and advertisers used repetition to embed messages in the public consciousness. The rise of the internet and social media has further amplified the impact of this technique. In the digital age, the speed and reach of information are unprecedented, making it easier for false information to be spread and for the repetition effect to be exploited on a global scale.

The repetition effect on screens and social media, by Midjourney

Political campaigns, especially in polarized environments, often use the repetition effect to reinforce their messages. The constant repetition of slogans, talking points, and specific narratives across various platforms solidifies these messages in the public’s mind, regardless of their factual accuracy.

Ethical considerations and countermeasures

The ethical implications of using the repetition effect are significant, especially when it involves spreading disinformation or harmful ideologies. It raises concerns about the manipulation of public opinion and the undermining of democratic processes.

To counteract the repetition effect, media literacy and critical thinking are essential. Educating the public about this psychological bias and encouraging skepticism towards repeated messages can help mitigate its influence. Fact-checking and the promotion of diverse sources of information also play a critical role in combating the spread of falsehoods reinforced by repetition.

Repetition effect: A key tool of propaganda

The repetition effect is a powerful psychological tool in the arsenal of propagandists and communicators. From its historical use by Hitler and the fascists to its continued relevance in the digital era, this technique demonstrates the profound impact of repeated messaging on public perception and belief.

While it can be used for benign purposes, such as in advertising or reinforcing positive social behaviors, its potential for manipulation and spreading misinformation cannot be understated. Understanding and recognizing the repetition effect is crucial in developing a more discerning and informed approach to the information we encounter daily.

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The term “alternative facts” gained widespread attention on January 22, 2017, when Kellyanne Conway, then-Counselor to President Donald Trump, used it during a “Meet the Press” interview. Conway was defending White House Press Secretary Sean Spicer’s false statements about the attendance numbers at Trump’s presidential inauguration the day before.

When challenged by the interviewer, who cited several facts indicating a much smaller crowd size relative to President Obama‘s inauguration, Conway asserted that Spicer was offering “alternative facts” to the media reports, which suggested a lower attendance compared to previous inaugurations.

Kellyanne Conway, by Midjourney

Philosophical and Historical Context

The term, while new in its specific phrasing, taps into a long-standing philosophical debate about truth and reality. Historically, the idea that there can be different interpretations of facts has roots in relativism and constructivism.

However, the way “alternative facts” was used implied a more radical departure from the accepted notion of objective facts, tilting towards a post-truth era where the line between truth and falsehood becomes blurred. It indicated an intentional strategy of disseminating disinformation early on in the Trump administration, and articulated it out loud in a way that previous presidents had never done before.

Use in US politics

The use of “alternative facts” in US politics has been controversial and highly debated. Proponents argue that the term simply reflects different perspectives and interpretations of events. Critics, however, see it as an attempt to legitimize falsehoods or misleading information, particularly when used by those in power to contradict evidence and well-established facts.

The term quickly became symbolic of the Trump administration’s relationship with the media and its approach to information dissemination. It was seen as part of a broader strategy that involved discrediting mainstream media as so-called “fake news,” promoting favorable narratives, and challenging the notion of objective truth. It extended the already prevalent right-wing strategy of science denialism into a kind of denialism of reality itself — a dangerous path towards authoritarianism reminiscent of the use of Newspeak in George Orwell’s famous classic dystopian novel, 1984.

Donald Trump spewing "Alternative Facts" into the disinformation ecosystem, by Midjourney

Implications for American democracy

The implications of the widespread use of “alternative facts” for American democracy are profound and multifaceted:

  1. Erosion of Trust: The concept challenges the role of a free press and fact-checking institutions in democracy. When official statements are at odds with verifiable evidence, it erodes public trust in both the government and the media.
  2. Polarization: It exacerbates political polarization. When people cannot agree on basic facts, finding common ground becomes challenging, leading to a more divided society.
  3. Manipulation and Propaganda: The term can be weaponized for political ends, allowing for manipulation of public opinion and spreading propaganda.
  4. Accountability and Governance: In a democracy, accountability is key. If leaders are seen to use “alternative facts” without consequence, it undermines democratic governance and the expectation that leaders are truthful and transparent.
  5. Public Discourse and Decision Making: Accurate information is crucial for informed decision making by the electorate. When false information is disseminated under the guise of “alternative facts,” it impairs the public’s ability to make informed decisions.
  6. Legal and Ethical Concerns: The concept raises ethical concerns about honesty and integrity in public office and can complicate legal proceedings when factual accuracy is disputed.

The dangers of “reality denial”alternative facts” in political discourse

“Alternative facts,” as a term and a concept, represents more than just a linguistic novelty; it signifies a shift in the landscape of political discourse and the relationship between truth, power, and democracy. Its emergence and use reflect deeper tensions in society about trust, media, and the nature of reality itself. For American democracy, grappling with the implications of this term is not just an intellectual exercise but a necessary endeavor to preserve the integrity of our democratic institutions and public discourse.

It’s one thing to have legitimately different perspectives on the issues. It’s quite another to throw out the founding ideals and Enlightenment principles of rational inquiry, scientific observation, and reality testing altogether. If we cannot agree even on the basic facts of a situation, the ability to arrive at any kind of policy consensus about what to do to solve issues and problems in society that will always occur is deeply impaired — and indeed, our democracy is placed in great peril.

We must recommit fully to the finding of Actual Facts — and put behind us the childish nursing of our favored Alternative Facts.

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